Profit First Book
Profit First offers a game-changing cash management solution tailored to help entrepreneurs transform their businesses into sustainable, profitable ventures. Author Mike Michalowicz introduces a behavioral approach that flips conventional accounting on its head, prioritizing profit by applying the formula Sales - Profit = Expenses.
Through step-by-step guidance, four simple core principles, and actionable case studies, readers learn how to simplify financial management and ensure long-term business growth directly from their bank balances.
Key Features
| Author | Mike Michalowicz |
| Publisher | Portfolio |
| Publication Date | February 21, 2017 |
| Edition | Reissue |
| Language | English |
| Print Length | 224 pages |
| ISBN-10 | 9780735214149 |
| ISBN-13 | 978-0735214149 |
| Series | Entrepreneurship Simplified |
| Dimensions | 15.7 x 2 x 23.4 cm |
| Item Weight | 396.9 g |




Highlights
- Presents a behavioral accounting formula: Sales - Profit = Expenses
- Features four foundational principles for simplified cash management
- Includes actionable case studies and practical step-by-step guidance
- Part of the Entrepreneurship Simplified series by Mike Michalowicz
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